There’s no doubt about it – social media has been used by the business world and in 2011, many businesses are using the likes of Twitter to aid in promoting their organization. When you see that search phrases like facebook banners are becoming more and more popular, it also tells you that businesses are wanting to advertise themselves more and more on social networking platforms too. Even though these services may have started out as purely social platforms, they are now accommodating companies too, permitting companies to talk to their potential customers through social media. Will the trend carry on, or will companies not see the results they hoped for by utilizing such platforms?







